WORK EXPERIENCE

Mollsteroonie LLC

Freelance DESIGNER + ART DIRECTOR,  SEPTEMBER 2014 - present

Cultivate earnest relationships with clients to make strategic and thoughtful design more accessible. Develop brand identity, packaging and print solutions for food, beverage, beauty and community-driven companies.

Clients:
Mudie Cow, Renude Beverage Co., Faven Creative, Kekoa Foods and Beckon Ice Cream

Cocogun

brand director (PART-TIME),  OCTOBER 2024 - present

Develop new brand identities for mission-driven companies including logos, guidelines, print materials (brochures, trade-shows, merch) and websites.

Clients:
Heidi Health, The Economist, Harrison.ai, Sloane Square Capital, Genetic Alliance of Australia

Denomination

Senior DesigneR (FREELANCE), OCTOBER 2023 - APRIL 2024

Design anniversary release, retail exclusive and direct-to-consumer editions for various brands in the luxury wine category. Craft designs within established brand guidelines and visual identities to maintain brand consistency and coherence.

Clients:
Treasury Premium Brands, Pernod Ricard, Benziger, Jacob's Creek, 19 Crimes, Castel Freres, Yalumba, Wynn's, Pepperjack

BoldInc.

Senior DesigneR (FREELANCE), MARCH 2021 -OCTOBER 2023

Design identity, packaging and key assets for FMCG, beer and wine, spirits, duty-free, direct-to-consumer local and global brands. Creative direct and style full-day content shoots for Aquna Gold, Rosie Spritz and Le Petit Rose. Manage contractors to ensure alignment on project briefs and design concepts for illustration and photography components of various projects. Ideate and produce new-to-world brands for innovation pipelines for Pernod Ricard. Strategize, write and present pitch decks for new business and innovation projects.

Clients:
Chapman Yachting, Pernod Ricard, Jacob’s Creek, Treasury Wine Estates, St. Hubert’s, Aquna Murray Cod, Aperol

CoPartnership

Senior DesigneR (FREELANCE) APRIL 2019 - DECEMBER 2021

Develop packaging designs for wine, beer, and spirits new-to-world brands and re-branding projects. Create comprehensive brand world kits for handoff to advertising, marketing and PR firms

Clients:
Pernod Ricard, Byron Bay Brewery, Lion, Meralan Sparkling Wine, Reeftip Drinks Co.

Sterling-Rice Group

DesigneR, SEPTEMBER 2017 - JANUARY 2019
production artist, MARCH 2016 - SEPTEMBER 2017

Collaborate on new business pitches and campaign concept development

Serve as senior art director on B2B Campaign (Potatoes USA Retail Campaign), designing captivating print ads and working with international illustrators to create proprietary typography

Overhauled the NEXT Report, an annual 250+ page proprietary report detailing leading trends and opportunities, innovative products and cutting-edge companies in the natural products industry

Clients:
PepsiCo., Frito-Lay, Hershey, Quaker, White Wave Foods, Focus Brands, Almond Board of California, Potatoes USA

Interact Brands

Designer, SEPTEMBER 2014 - MARCH 2016
Production Artist, JUNE 2014 - SEPTEMBER 2014 

Created compelling brand and packaging designs for 30+ brands in the natural and organic food and beverage space

Clients:
Dogfish Head Brewery, Kettle & Fire, Beyond Meat, Tillen Farms, Brami Beans

Internships

Sterling-Rice Group, Production Design Intern
(01/2014 - 06/2014)

EVOL Foods, Graphic Design Intern
(01/2013 - 05/2013)

Education

2010-2013
Bachelor of Science, Strategic Advertising
Bachelor of Art, Studio Arts, specialized in print